The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two-stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

From a transparency perspective, we may video aspects of the judging session to show on the evening and give entrants an insight into why a winning entry was chosen.

Become a Judge


Liam Bateman | CTO | Silverchip

CTO And software developer, Liam has over 15years experience in the digital industry, working with some of the uk’s leading companies and brands. In 2010, with his friend and business partner, he co-founded Silverchip, an award winning digital agency in the heart of Manchester City centre, boasting an impressive client list and being renowned for its bespoke software development. Liam is extremely passionate about the importance of developing a ‘real-world curriculum’ within schools and colleges, working alongside students and young people to provide opportunities and routes into the sector

James Brockbank | Managing Director & Founder | Digitaloft

James Brockbank is Managing Director and founder at Digitaloft, a multi-award-winning digital PR, content and search marketing agency, with more than 12 years SEO experience behind him.  Digitaloft’s work has won multiple awards at European Search Awards, UK Content Awards, UK Agency Awards, Northern Digital Awards and, most recently, the European Content Awards where the agency were awarded ‘Small Content Marketing Agency of the Year.’  James is a regular conference speaker, having presented at SMX West, Search Y Paris, BrightonSEO, YoastCon, Learn Inbound, Ungagged and more, as well as being a contributor to Search Engine Journal, Search Engine Watch and the SEMrush blog.

Kathy Brooke | Personal Development and Public Speaking Coach

Manchester (UK) based, Kathy is a Professional Development Coach, NLP Practitioner, Voice and Public Speaking Specialist who works with organisations and businesses across the globe, ensuring staff well-being and happiness, development, and growth of teams! From business and professional goals such as taking individuals and teams to the next level, eliminating hurdles, and implementing cultural changes, all the way through to personal development and communication goals such as self-confidence, overwhelm/anxiety and public speaking, Kathy's work ticks all the cultural and mindset boxes, paving the way for businesses to thrive! Her diverse background creates a unique fuse of coaching, mindset and personal development with confidence, performance and communication skills, which have been tried and tested from the boardroom to the big stage, leaving no stone un-turned and helping hundreds of clients and businesses achieve cultural and development success. In her down-time, Kathy trains and competes in Crossfit, is a keen musician and a lover of the great outdoors, especially with the company of her labradors Rosie and Willow! Kathy is extremely excited to be part of the judging panel for the US Company Culture awards and wishes all nominees the best of luck!

Emma Brudner | Head of People | Reggora

Hannah Butcher | Managing Director | Re:signal

Hannah is the Managing Director at Re:signal. She has been working in SEO since 2009 across technical, content and digital PR, and recently moved into a leadership position. Hannah is passionate about topics surrounding mental health, wellness and hidden disabilities

Andrea Giraldo | Head of People & Culture - Americas | Monstarlab

Andrea Giraldo; Polyglot (Spanish, English, French, Italian, and Portuguese). Undergraduate in Psychology and Medicine at the University of the Andes, focused on behavioral analysis and organizational development. Expert in Learning, Development, and Change Management as well as DE& I for local and global organizations. Member of #MasMujeresInApps, Top 6 "Women in Tech" Globant award- Category Game Changer. Responsible for leading cultural and digital transformation in Latam, US, and EMEA level in companies such as Avista, Prodigious Brand Logistics, Bizagil, PayU, MOVii, Mensajeros Urbanos, and Monstarlab Americas and promoting integrative DE&I initiatives focused on business outcome. Current Head of People and Culture for Monstarlab. Quote: “Organizational culture is not a static entity: it is something that constantly changes according to its environment and the people who make it up. Each company has its particularity and each one goes through different remains, so two keys to the success of evolution is the resilience established as a collective and individual capacity, in addition to the ability to face changes and unforeseen events and use them as an opportunity to excel. . It is a collective effort between employees and employers that must be worked on constantly and not as a single or isolated event. It is an example of an incredible symbiotic relationship! "


Keith Goode is a Principal SEO Product Manager at Cox Automotive Inc. and brings over 20 years of experience in the online sphere and over 14 years of experience in In-House and Enterprise SEO. He has worked for small and large enterprises including HomeAway, BDX, Dell, and IBM, and he has presented at dozens of conferences worldwide, including Pubcon, SMX, Advanced Search Summit (DMO), State of Search, Cross Forum, and DeepSEOCon. He has been recognized by Search Engine Journal as one of 140 SEO's to follow and regularly appears on industry podcasts.

Adam Guerguis | Digital Marketing Manager | airbnb

Based in Montreal, Adam has more than 10 years in search marketing and growth hacking experience. His latest job was Head of Operations for airbnb organic growth. He also has been working with very exciting brands in several industries, languages, and sizes like Yahoo!, MSN, Groupon, UNHCR, Skrill, Paysafe card, and others. Adam is also a digital marketing trainer, guest speaker, mentor, digital marketing blogger since 2010, and a MSc. Marketing Candidate

LinkedIn profile


With 20 years experience within the brand, media, content and communications world, across both corporate, consumer and employee leadership communication roles, I am a true believer in the value that strategic communications can bring to any organisation be it in terms of brand value or contribution to the bottom line. I have a proven track record in campaign management, content creation, social media strategy creation and execution, people and agency management at both a Pan EMEA and local market level, supported by solid contacts across both UK and international media and influencers

Navah Hopkins | VP of Strategic Marketing | Adzooma

Navah Hopkins is the VP of Strategic Marketing at Adzooma, a platform that makes managing your ad channels easy and fast. A veteran of the digital marketing industry, she began as an SEO in 2008, transitioning to PPC in 2012. Throughout her career, Navah has made a point to give back and loves sharing lessons learned on the international speaking circuit as well as local universities. She is a frequent contributor to SEJ, SEMrush, and WordStream blogs/webinars. In 2019, she became a founding member of the Paid Search Association, a group dedicated to empowering the next generation of PPC practitioners, as well as serving as a resource for all practitioners to learn from and share with the community.


Paul has 18 years in talent strategy, culture creation and organisational health, working with businesses that invest in wellbeing of their people to build happy, healthy and purpose-led cultures. He is the Founder & CEO of Healthy Returns, working with founders and entrepreneurs to build their mental resilience, and the Co-Founder & Chief Wellbeing Officer of Healthy R Communications, an internal communications agency working with ambitious companies to create workplaces that allow their employees to be comfortable bringing their true selves to work. A TEDx speaker talking about mental and emotional resilience, Paul is active in the mental health community, and is most likely to be found moderating, speaking and sharing his knowledge at conferences, workshops and on podcasts

Debra Mastaler | President | Pitch Hawk

Debra Mastaler is President of Pitch Hawk, a link marketing and competitive intelligence firm specializing in brand and revenue growth through media and content-focused link building campaigns.

Alexandra Morris | Managing Director | makeurmove

Alexandra is 36-years old and has led her national PropTech company, MakeUrMove, through a series of innovative changes by adopting and embracing advances in technology. She started as the first employee of MakeUrMove in 2008, initially as customer service advisor before progressing to Operations Director and finally, Managing Director in June 2017. Alex joined the board of MakeUrMove aged just 24 and has risen through the ranks to shape the future direction of the technology platform, with only basic computer skills in the beginning she set her mind to understanding software and web development and how it can be utilised to build award winning solutions and deliver outstanding service. In February 2020 she was announced as the Tech Entrepreneur of the Year 2020 in recognition of her work at MakeUrMove and the wider industry. Alex’s experience as a woman in business, and in particular in the property and tech industries, shape her ethos today. She’s proud to have grown a business organically and to have led the growth and development on a digital first basis, something which is paying off as MakeUrMove is able to adapt quickly by offering a leading in-house built software and removing dependency on outside parties, unlike their competitors. Alex is a Member of the ARLA Propertymark (MARLA). She is passionate about giving back and mentors a number of local businesses and students in Manchester with a strong focus on promoting the industry to more women, paving the way for a stronger and more diverse future. Spare time is spent with family, embracing a life-work balance raising three children is a key priority and she enjoys long walks with them and the family dogs at the weekend. She is also studying part time with the Open University for a law degree with just one year to go and is aiming for an ambitious first class honours

Puff Storey | Co-Founder | 3 sided cube USA

Puff Story is Co-Founder of 3 Sided Cube USA, responsible for the client relationships and impact of projects. Named as one of the top 100 most influential business developers in the UK, Puff is known for her contagious laughter, love of neon colours and an unrelenting passion to help organisations such as The American Red Cross, The World Resources Institute and Save the Children to make a real difference. Puff has vast amounts of practical experience in a variety of industries but has a love for using tech for good in the NGO, charity and third sector



Gellan Watt is an agency entrepreneur turned Consultant, Advisor, and Investor. In 2003, he founded his first creative and brand agency, that went on to became UK Top Ten Agency (The Drum + RAR) and Marketing Industry UK Agency of The Year. Merging that business with Emerge Group, Gellan became Group Managing Director and Chief Creative Officer scaling the business with his partners to £60m revenue, before successfully exiting in 2016. Today, Gellan consults and advises startups, brands and agencies on growth, culture, innovation and creative strategy. He has also held a global board roles with agency network AMIN Worldwide and is currently on the Board of the Alliance of Independent Agencies, as Creative Chair. Gellan works as a mentor with a focus on BAME entrepreneurs and early-career marketers. He is an activist for all things Wellness and Mental Health in the workplace. His accolades include: Marketing Industry MD of the Year, Top 100 Growth Marketers, RAR Best in Strategy and Effectiveness, Media’s Top 15 Power Faces, Marketing Power 100, he has been named One of the World’s Top Brand Strategists and has won over 100 Creative Awards

Lisa Williams | Senior Director, Growth & Loyalty | Peace Health

Lisa Williams is a 25-year veteran of digital marketing and the author of "When Everybody Clicks: Sustainable Digital Marketing". She has been featured in Kiplinger Magazine, Glamour Magazine, Boston Globe and The Oregonian. Lisa is on the SEMpdx (Search Engine Marketing Professionals of Portland Oregon) Advisory Board. She founded and leads a Portland Oregon LeanIn Circle and volunteers at Emerging Leaders to mentor diverse, aspiring professionals to serve in technology and health care.  She speaks at regional, national and international conferences on the topics of digital strategy, marketing integration, team development and leadership

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